Management

The importance of investing in big data and business analytics over the next 5 years

September 20, 2018

Discover the importance of investing in big data and business analytics in the coming years.

Big Data and analytics (BDA) are transforming businesses, giving managers access to analyses, often in real time, that would previously have been very difficult to obtain. According to IDC's "Worldwide Semiannual Big Data and Analytics Spending Guide" study, investment in big data and business analytics solutions is expected to reach 260 billion dollars in 2022, representing growth of 11.9% between 2017 and 2022. The sectors investing most in this type of technology are banking, manufacturing, services and the public sector, accounting for almost half of BDA revenue in 2018. However, those that will drive the fastest growth in the adoption of these solutions are retail (13.5%), banking (13.2%) and services (12.9%). Most companies are adopting BDA technology to bring the physical and virtual worlds together. However, this goal varies by sector: in banking and retail, for example, investment in BDA aims to optimise busi...
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